Ceasefire
Ceasefire is a human rights organisation working to monitor, document and respond to civilian harm in conflict zones—particularly across the Middle East and North Africa. Their website plays a vital role in supporting advocacy efforts, securing funding, and offering resources to both policymakers and on-the-ground human rights defenders.
Ceasefire commissioned a full redesign of their website to better serve these multiple audiences and to support the launch of new initiatives including a multilingual documentation training course and a strategic campaign for 2025–2028.
Client testimonial
“Siân has been brilliant to work with – inventive, flexible, and very good at creating striking design to match the organisation’s mission.”
– Mark Lattimer
Ceasefire – Website Redesign & Strategic Campaign Microsite
Client: Ceasefire Centre for Civilian Rights
Sector: Human Rights / Advocacy / Policy
Services: Website redesign, UX strategy, audience-focused content structure
Project Overview
Ceasefire commissioned a full redesign of their website to better serve these multiple audiences and to support the launch of new initiatives including a multilingual documentation training course and a strategic campaign for 2025–2028.
My Role
I led the project from end to end, including:
- A modern, user-friendly website redesign with improved structure and accessibility
- Multilingual setup using WPML, enabling seamless Arabic-language versions of key content
- Design and build of the Ceasefire Documenter Course – a self-guided e-learning platform for field-based human rights workers, including video tutorials, interactive modules, and certification
- Creation of the Ceasefire Strategy 2025–2028 microsite, designed as a standalone campaign hub for donors, policymakers and the media
- Optimised donation pathways and messaging to encourage engagement from individual supporters
Goals & Audiences
Key objectives:
- Raise awareness of Ceasefire’s work and amplify civilian voices
- Drive donations and funding support
- Enable Arabic-speaking audiences to access training and advocacy resources
- Provide clear, accessible information to policymakers and international organisations
Audiences served:
- Policymakers and humanitarian organisations
- Human rights workers and activists in the MENA region
- Donors and funders
- General public interested in global justice
Outcome
The new Ceasefire.org is clean, responsive and multilingual – designed to balance clarity with urgency. The bespoke online training course allows the organisation to scale its impact and reach documenters in the field, while the Strategy 2025–2028 microsite provides a focused, strategic message to institutional partners.
Through a thoughtful redesign and clear architecture, the site now supports Ceasefire’s advocacy, outreach and training initiatives with greater confidence and credibility.
